Tuesday 3 March 2009

guilherme marconi, other designs
















































these pieces are some of Guilherme Marconi's other work for Havana's and Nike. i just love how the designs fill the entire design space anf they are so engaging also the hiarachi has been thought about as well, as there is a distinctive main image which the rest of the images project from and the ligting effect helps this idea. by using one main image especially in the Havana's, the focus of the reader is on the flip flop and that it's Havana's. where as the nike advert is my favourite as there is a a selection of images that are the main foucus of the design and the use of drop shadow helps make them satnd out, also the addition of the the type "nike" and "just do it" adds another element to the design and message of the company more clearer.
this is the style and concept that i feel could be used to approach a design for this o2 brief, we're better connected.

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